New App Helps Residents Navigate the City

The City Council of Sunderland, England recently introduced a free app designed to help residents and visitors easily find their way around the city, as well as giving access to special offers with local retailers and restaurants. This portable guide to city life was developed by a local agency, Komodo Digital, and is hosted by Boldyn Networks, Sunderland’s smart city partner.

“This innovative app reflects our commitment to harnessing the power of technology to create a more connected, informed and vibrant smart city,” said Liz St Louis, director of smart cities and enabling services at Sunderland City Council. “With the new Sunderland App you can experience new activities across Sunderland, and save money, all from the palm of your hand. From quickly finding cafes, restaurants and exclusive offers at local shops, to discovering things to see and do in and around the city; the Sunderland App is your ultimate guide to life in the city, and it’s completely free to download on your mobile phone or tablet.”

The Sunderland App includes: exclusive offers for special deals and vouchers from local stores, cafes, restaurants and businesses; information on family-friendly places to eat, attractions to visit, and ideas for day trips; updates on local events, arts, and cultural attractions; and interactive maps to navigate the city and get directions.

“Seeing so many local businesses sign up to provide deals and offers on our new Sunderland App is truly fantastic,” said councilor Beth Jones, portfolio holder for communities, culture and tourism. “This collaboration not only showcases the vibrant entrepreneurial spirit of our city but also provides incredible value for our residents and visitors. It’s a win-win situation that strengthens our local economy and enhances the Sunderland experience for everyone.”